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TikTok Ads Agency

TikTok ads. Built for TikTok.

The fastest way to waste money here is to run your Meta creative on it. Different platform, different grammar, different reason people are there. We produce for the feed it is going into.

4.3xROAS · fashion eComm
4 wksTo first scaled result
$17K+Managed on TikTok & Snapchat
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Built for your brand. Yours to keep. First ads live in 1 week.

Why repurposed creative fails

Polished reads as an ad. Native reads as content.

The mistake

Exporting from Meta

A brand asset that performs on Instagram reads as an interruption on TikTok. People are not scrolling a feed of friends with ads mixed in, they are scrolling entertainment, and anything that looks like advertising is gone before the first second ends.

—Skipped in under 1 second
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What we did

Built for the platform

On a fashion eComm account with 100,000+ customers, the first decision was not to adapt the Meta creative. Their Gen Z buyers were on TikTok and Snapchat and the brand was on neither. Platform-native creative took it from 3x to 4.3x.

4.3xROAS on TikTok
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What works here

Five things that decide a TikTok account.

None of these are preferences. They are how the platform behaves.

Sound on, always

TikTok is audio-first in a way no other channel is. Creative built to work muted is creative built for the wrong place.

The first second

Not the first three. Whatever is on screen when the video starts decides everything. Not a logo, not a title card. Something happening.

Creator-style over studio

A single person talking to a phone camera reliably beats a produced spot, because it matches what surrounds it in the feed. That is a format decision, not a quality one.

Volume, because burn is brutal

A winning TikTok asset has a much shorter life than a winning Meta asset. Frequency builds faster and fatigue arrives sooner.

How it works

The Signal Method. Volume in, signal out.

Same four steps we run everywhere, except the cycle turns faster here than on any other channel.

1

Day 1–2

Baseline

Audit + brief

Account history, competitor creative on the platform, and what your audience is already watching in your category.

2

Day 3–5

Volume

First creative batch

First batch built for TikTok from the brief, not exported from another channel.

3

Day 6–7

Isolate

Launch + test

Live with a real test structure. Baseline inside 72 hours.

4

Week 2+

Amplify

Scale winners, cut losers

Scale what works, cut what does not, produce the next batch off what you just learned.

The numbers

Numbers from real accounts.
4.3x
ROAS · TikTok, fashion eComm
3x
Starting ROAS, before scaling
$17K+
Managed across TikTok & Snapchat
$50M+
Paid media managed by the team

Is this a fit

We're not for everyone. Here's the honest version.

You're a good fit if

  • You are DTC or eCommerce with a visual product and a younger buyer
  • You are already working on Meta and need a second channel, not a rescue
  • You want senior people doing the actual work, not juniors behind an account manager
  • You are willing to test properly — winners get more budget, losers get cut in under two weeks
  • You can approve creative quickly, because a slow chain wastes the advantage

We're probably not your agency if

  • You sell considered B2B with a long cycle and a small buying committee
  • Your product needs a paragraph of explanation before it makes sense
  • You want three assets a quarter — the burn rate will beat you
  • You need SEO, email and content too. Paid media and creative is what we do

FAQ

Questions worth asking.
You can, and it usually underperforms. TikTok users are in a feed of entertainment rather than a feed of friends, so anything that reads as advertising gets skipped inside a second. We build for the platform from the brief.
Plan for $3,000 to $5,000 a month over 60 days. TikTok needs enough conversion volume to optimise and enough creative in rotation to survive the burn rate, and below that you get neither.
Faster than Meta. Frequency builds quickly and fatigue arrives sooner, so whatever production cadence works on Meta, TikTok needs more. That is the main operational difference between the two.
Rarely, and we will tell you so. Considered purchases with long cycles and small buying committees are better served by Reddit or LinkedIn.
No. Creator-style footage performs well but it does not have to be you, and plenty of strong assets use product, hands and voiceover with no presenter at all.
Your buyers are already scrolling past someone else.

We will build 3 ads for your brand. Free. Run them, keep them, use them however you want. If you want more, we will talk. If not, no hard feelings.

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